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托馬斯聯(lián)手京東母嬰，開啟圣誕大冒險！

出處：媽媽育兒網(wǎng)日期：2017-12-22 17:50:15編輯：橙子

（12月22日，上海）知名兒童品牌“托馬斯&朋友”聯(lián)手京東母嬰和學齡前兒童繪畫節(jié)目《閑畫部落》，共同推出《閑畫部落》“京”彩托馬斯圣誕特輯節(jié)目，并在京東母嬰重磅首發(fā)兩款新品套裝，和火車迷們共度圣誕美妙時光。這次圣誕特別活動高潮迭起，除了這期圣誕特輯節(jié)目，托馬斯還聯(lián)手京東于12月22日在京東直播平臺上開展了一場精彩的現(xiàn)場直播，為寶貝們傾力打造圣誕狂歡派對。 

托馬斯“京”彩狂歡派對 開啟充滿童趣的圣誕大冒險

12月22日，“托馬斯&朋友”來到京東，為熱愛小火車的小朋友們帶來了一場別開生面的直播盛宴。知名主持人畫神閑也驚喜到場助陣，以深厚的繪畫功底和天馬行空的創(chuàng)意，和在場的小朋友們分享繪畫體驗，讓孩子們以自己的創(chuàng)意創(chuàng)作出獨一無二的圣誕賀卡。MINI托馬斯小火車搭建的京東logo作為托馬斯與京東JOY友誼的見證陳列在直播現(xiàn)場。孩子們可以和心愛的小火車在現(xiàn)場親密接觸，更能在輕松活潑的氛圍中充分發(fā)揮自己的創(chuàng)造力，直播活動受到了現(xiàn)場眾多參與家庭的一致青睞和好評。此次直播為消費者帶來更加個性化的購物體驗和全新的親子互動體驗，并有效提升了品牌知名度和產(chǎn)品銷量。

除了本次直播活動以外，為了慶祝即將到來的圣誕節(jié)，托馬斯再度攜手《閑畫部落》推出京東特輯節(jié)目，以多元的互動環(huán)節(jié)提升孩子們對于繪畫的興趣，幫助他們從繪畫中收獲更多的快樂和成長。主持人畫神閑哥哥帶著小朋友們一起開動腦筋，用托馬斯和京東joy的元素，創(chuàng)作了許多和節(jié)日氛圍相關的藝術作品。 

 

在節(jié)目中，多個創(chuàng)新環(huán)節(jié)給小朋友們帶來了豐富有趣的互動體驗：孩子們在白色的托馬斯小火車和京東joy上進行創(chuàng)意涂色，用他們喜歡的顏色描繪出五色斑斕的托馬斯和京東joy；主持人畫神閑信手拈來，寥寥幾筆，給托馬斯和京東joy穿上了大師名畫的衣服，不僅讓孩子們體會到了繪畫涂色的樂趣，也讓他們從中學到了大師和名畫的知識；小朋友們還可以在像素紙上畫下托馬斯小火車、勇寶和京東，再剪下他們的部件，巧手拼貼出圣誕裝飾元素，創(chuàng)作出充滿創(chuàng)意，專屬自己的圣誕樹裝飾……節(jié)目一經(jīng)播出創(chuàng)下收視新高，在家長和孩子中引起了強烈反響，喜愛托馬斯的火車迷們紛紛跟著節(jié)目發(fā)揮創(chuàng)意，制作出專屬于自己的圣誕款小火車。

托馬斯大電影同款新品套裝搶先看 京東母嬰全網(wǎng)首發(fā)

圣誕活動期間，“托馬斯&朋友”將京東首發(fā)兩款全新套裝玩具：《托馬斯大電影之沖出多多島》同款逃離煉鋼廠探險套裝及《托馬斯大電影之了不起的比賽》同款托馬斯和勇寶友誼賽跑套裝，售價均為399元。

這款逃離煉鋼廠探險套裝是《托馬斯大電影之沖出多多島》同款玩具，套裝內(nèi)的軌道特別設計了可以升起放下的吊橋和可以閉合的閘門，為游戲增添了豐富的可玩性，孩子們可以充分發(fā)揮自己的想象力和創(chuàng)造力，為托馬斯的這趟冒險之旅增添色彩。

套裝內(nèi)包含兩輛電動小火車：托馬斯和勇寶各一輛，并包含超過50種配件，多種功能性玩法等你來探索，傳播快樂，收獲友誼，快來加入托馬斯和勇寶的友誼賽跑，看誰跑的最快！

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